Our Pricing Philosophy
Neighborly Pricing: what you see is what you get.
Straightforward, what-you-buy-is-what-you-get pricing, with no additional sales pitch. If anything, I'll look for ways to keep your costs down, not up.
What it means
No padded estimates, just the same packages, line items, and math I'd walk a neighbor through over the fence. And it's all negotiable: every business is different, so these packages are a starting point, not a fixed menu.
How it works
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01
Package deals by category
I offer package deals for common business categories in San Rafael — dental & medical, contractors, salons, restaurants & bars, therapists, community & education — based on research into how those categories' sites are really structured, with a neighbor's discount applied on top.
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02
A custom quoting system
I built a tool that makes it easy to turn features and pages off when we talk about your site, so the conversation stays clear and transparent. No hidden costs, no pushing for sales — just figuring out what you really need.
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03
Investments that save you money later
I encourage investing in features that save you money long-term. A CMS is like a spreadsheet you can update yourself to change what goes on your pages, so you don't need me to make changes every time. And I put my own time into making sure your site works great on mobile and desktop, so you're not hiring another contractor — or me again — to fix it when it looks off to a customer.
Packages
Save with a package tailored for your business
Choose your own setup with no-surprise pricing
One price to start, clear costs if you need more.
No vague quotes, no hidden add-ons.
- Additional pages — About, Contact, Gallery, etc. $300
- CMS setup — Update your own content, no developer required $250
- Integration — Maps, booking system, etc. $250
- Photography — Per half day session (shorter sessions negotiable) $500
Hosting and your domain aren't included — hosting typically runs about $19.99/mo, and a domain (if you don't already have one) is usually $15–20/year. Both are billed directly to you, not through us.
Common questions
Neighborly Pricing, answered
What does "Neighborly Pricing" mean?
Straightforward, what-you-buy-is-what-you-get pricing, with no additional sales pitch. If anything, I look for ways to keep your costs down, not up.
How do the industry package deals work?
I offer package deals for common business categories in San Rafael, based on research into how those categories' sites are typically structured, with a neighbor's discount applied on top of the itemized total.
What is the custom quoting system?
A tool built to make it easy to turn features and pages on or off while we talk about your site, so the conversation stays clear and transparent — no hidden costs, no pushing for sales, just figuring out what you really need.
Why does a CMS cost extra, and is it worth it?
A CMS is like a spreadsheet you can update yourself to change what goes on your pages, so you don't need to hire someone every time something changes. It's an upfront cost designed to save you money — and back-and-forth — over the life of the site.
Is hosting or a domain included in the price?
No — hosting and your domain are billed directly to you, not through San Rafael Sites. Hosting typically runs about $19.99/mo, and a domain (if you don't already have one) is usually $15–20/year.
Every San Rafael Sites project draws on the same approach that built Pond Farm Brewing Co.'s site from the ground up — plus 15 years in product design for Calm, Dialpad and Zynga and 20 years working with advertisers and marketers.
Let's figure out what your site really needs.
Tell me a bit about your business and I'll walk you through the package that fits, line by line — turn things on, turn things off, see the price move in real time.
Get in touch